Holistic, Caring, Trustworthy, Natural, and Professional
The lines inside the circle identifier represent a leaf which symbolizes nature. The circle that surrounds the leaf represents the holistic aspect of the brand, while the thickness of the circle outline feels like a big, trustworthy hug. The clean, sans-serif typeface gives a professional and modern feel to the brand.
The neutral colour palette reflects the values of the brand. The predominant colour in this visual identity set is green, which is known for all things nature and natural, while the gold and pink tones add some warmth with the addition of a dark grey for some contrast.
The heading typeface is a serif font that creates an approachable and professional feeling, while the sans-serif font used for the subheadings and body copy is modern and clean.
Pattern, Graphic Device and Icon Set
The interior lines from the identifier were used to create a repeatable, modern and professional looking pattern. A circle element is used as graphic device to add some softness to layouts while tying in the brand colours. The icon set uses the same line angles as the identifier, which ties in nicely to the brand. By using these graphic elements throughout your marketing materials, you will create a cohesive feeling in your brand identity.
This is a digital product, so all files will be available through download.
- Logo with your business name in Horizontal and Vertical versions. Includes CMYK, RGB, Black and White (PNG, JPG and EPS files)
- Brand Board with your logo
- Colour values for CMYK, RGB, HEX and Pantone
- Name of fonts to download from Google Fonts
- Pattern file as svg, eps and jpeg in small repeatable format as well as 8.5 x 11″
- Illustration file as svg, eps and jpeg
- Graphic Device file as svg, eps and jpeg
Not Included: Please note that the Instagram and Facebook layouts are there to show you how the brand can be used and are not included in this product.
When will I have my brand?
You will receive the files for your brand identity within 5 business days.
When checking out, please be sure to include your Business Name.
Would you like more customization done? If so, please note that customization is billed in 1 hour increments at $75 per hour. Please note the type of customization you are looking for and I will give you an estimate on the length of time it will take.
Would you like to see a preview with your business name before you purchase this brand identity? Please checkout with the Preview Logo option and note your business name and the name of the brand identity set you would like to preview, and you’ll have the preview within 24 hours!