Branding & Logo Design
Beaches Tanning needed a fresh, youthful, modern and friendly brand update, so the logo was designed using bright colours, a clean typeface, and a circle pattern. Graphic elements throughout the print pieces include a diagonal line pattern, a wavy graphic device, and a simple colour palette consisting of orange, yellow, blue and dark brown, and a modern typeface.
The Beaches Tanning business card was designed with focus on the logo, while presenting the contact information in an interesting format. Other pieces designed included: letterhead, coupon, gift certificate, price sheet, posters, and promo cards.